Writing as an Act of Rebellion

┬ęThe Eloquent Word
┬ęThe Eloquent Word

Have you ever asked yourself why you’re compelled to write? What is it that makes you string words together into sentences, paragraphs, pages, whether it’s fiction, newspaper copy or a blog? I’d argue that you (and I) do it because, despite the popularity of video, writing is the dominant method of communication today. Continue reading → Writing as an Act of Rebellion

Newsletters – Keeping In Touch

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A couple of months ago, I was speaking with an employee who works for a large corporation that shall remain nameless. She was looking for someone willing to take over writing the company’s internal newsletter. “It’s really boring,” she told me. Apparently, the latest issue focused on telling employees where they should be parking their cars. “I really believe,” I began, “that with the right approach, pretty much any topic can be made to be interesting.” Silence. When she spoke again, she said, “They tried humour. It didn’t work.” Continue reading → Newsletters – Keeping In Touch