Canada Day is almost here, and like me, you’re probably planning to indulge in some celebratory food and drink. For most of us, simply enjoying whatever happens to be in front of us doesn’t seem to be enough anymore. Instead, we all have to whip out our phones and start snapping pics. And why not? Documenting that awesome fare will ensure that it lives forever beyond the boundaries of memory.
Let’s be honest. Many (maybe even most) food and drink photos or descriptions do not exactly leave one’s mouth watering. Quite the opposite, actually. There are even some chefs who have gone so far as to ban photography in their restaurants altogether! But, don’t worry. It really doesn’t matter whether you’re describing your meal in a Facebook post, on Instagram, in a blog or in a magazine article. If you keep these four tips in mind, you will always leave your followers hungry for more. Continue reading “How To Write About Food And Drink”
What part of the writing process is the hardest?
Fleshing out the original idea with enough detail is no easy task. Then again, writing draft after draft until said idea is clear and concise can also send a writer scurrying to find that happy place. Putting your pride and joy into the hands of an editor who might change this or that for whatever reason is pretty nerve-racking, too. Make it through all that, though, and you’re ready for a cool drink and an afternoon in the hammock.
Wait. What? Left something out, didn’t I? Continue reading “This Might Be the Hardest Part of the Writing Process”
Not that I’ve actually been on vacation or anything so fun and relaxing. I’ve spent the last month or so focusing on “mining for new clients”, as they say. Who are they? And how does one go about the mining part? That’s what I’d like to know. That’s the art of marketing, and marketing yourself, in particular, I suppose. How many of you find that last one a bit of a challenge?
On another note, I have some great news. Over the past year, Tidings Editor-in-Chief and I have been developing ideas that will take both print and online versions of the magazine onto bigger and better things. We will be rolling them out slowing over the course of 2014. You’ll notice the first change with the new year’s first issue – a name change! Continue reading “Back to Work…”