Some days I think I am insane to move from straight winemaking into the business side of things … I believe if you keep moving forward with your passion, eventually you will reach your goal. At least I hope so! Kevin Panagapka, Owner/Winemaker 2027 Cellars
Just imagine making your own wine. Sip and savour it while you gaze out over your very own expanse of vineyards. Host parties, eat great food, be one with the land. It’s certainly an idyllic thought. Winemaker Adam Delorme at The Grange of Prince Edward Vineyards and Estate Winery concurs. “Every spring you get to witness the miracle of life in the vineyard.” But reality isn’t always so picture perfect. Unpredictable weather, fickle consumers, the cost of equipment … all of these and more can wreak havoc on so noble a pursuit as winemaking. From an outsider’s point of view, it might seem that passion is all you need to make it work. Yet, John Bookwalter, Owner/Winemaker of Bookwalter Winery, admits that knowing how to make money might indeed be as necessary a talent.
So, should you throw caution to the wind and open your own winery? Do you have what it takes to succeed? I asked 12 wine producers to spill the nitty gritty truth about the wine biz. Continue reading “The Dirty Truth About Winemaking”